Corporate marketing and service brands‐Moving beyond the fast‐moving consumer goods model

MHB McDonald, L De Chernatony… - European journal of …, 2001 - emerald.com
Examines the issues associated with the creation and development of service brands in
corporate branding. Initially considers the increasing importance of the services sector, the …

Phase behaviour of polyoxyethylene surfactants with water. Mesophase structures and partial miscibility (cloud points)

…, L Waring, T Bostock, MP McDonald - Journal of the …, 1983 - pubs.rsc.org
From a review of the major factors responsible for surfactant mesophase structure, a model
phase diagram is deduced which shows phase structure as a function of surfactant volume …

[HTML][HTML] Do worms protect against the metabolic syndrome? A systematic review and meta-analysis

EF Tracey, RA McDermott, MI McDonald - diabetes research and clinical …, 2016 - Elsevier
Aims There is increasing evidence on the role of helminth infections in modifying autoimmune
and allergic diseases. These infections may have similar effect in other inflammatory …

Global Implications of the Emergence of Community-Associated Methicillin-Resistant Staphylococcus aureus in Indigenous Populations

SYC Tong, MI McDonald, DC Holt… - Clinical infectious …, 2008 - academic.oup.com
The emergence of community-associated methicillin-resistant Staphylococcus aureus (MRSA)
in Australia may have been facilitated by conditions in socially disadvantaged populations…

Low rates of streptococcal pharyngitis and high rates of pyoderma in Australian aboriginal communities where acute rheumatic fever is hyperendemic

MI McDonald, RJ Towers, RM Andrews… - Clinical infectious …, 2006 - academic.oup.com
Background . Acute rheumatic fever is a major cause of heart disease in Aboriginal
Australians. The epidemiology differs from that observed in regions with temperate climates; …

[BOOK][B] Malcolm McDonald on marketing planning: understanding marketing plans and strategy

M McDonald - 2007 - books.google.com
… © Malcolm McDonald, 2002, 2005, 2008 The right of Malcolm McDonald to be identified as
the author of this work has been asserted by him in accordance with the Copyright, Designs …

Strategic marketing planning: a state‐of‐the‐art review

MHB McDonald - Marketing Intelligence & Planning, 1992 - emerald.com
Strategic marketing planning has never been the simple,step‐by‐step approach described
so prolifically in prescriptive textsand courses. Reviews strategic marketing planning in the …

Single and multiple pyogenic liver abscesses: natural history, diagnosis and treatment, with emphasis on percutaneous drainage

MI McDONALD, GR COREY, HA GALLIS… - Medicine, 1984 - journals.lww.com
McDONALD, MALCOLM I.; COREY, G. RALPH; GALLIS, HARRY A.; DURACK, DAVID T. …
Other articles in this journal by MALCOLM I. McDONALD

[PDF][PDF] Chronic suppurative lung disease and bronchiectasis in children and adults in Australia and New Zealand

…, LI Landau, GP Maguire, MI McDonald… - Medical Journal of …, 2010 - mja.com.au
• Consensus recommendations for managing chronic suppurative lung disease (CSLD) and
bronchiectasis, based on systematic reviews, were developed for Australian and New …

[PDF][PDF] Transduction of repetitive mechanical stimuli by Piezo1 and Piezo2 ion channels

AH Lewis, AF Cui, MF McDonald, J Grandl - Cell reports, 2017 - cell.com
Several cell types experience repetitive mechanical stimuli, including vein endothelial cells
during pulsating blood flow, inner ear hair cells upon sound exposure, and skin cells and …